Real Estate Expert, Chime, Tasks Nigerians, Firms on Building Trust to Attain Goals

An expert in real estate development and business management, Rev. Ugochukwu Chime, has harped on the need for Nigerians and businesses to build trust in order to attain their individual and organisational goals.

Chime gave this charge while speaking on the topic, “Bridging the Trust Gap”,   at the Enugu Business Summit, Amadeo Week 2022, with the theme, “Dare To Be Different,” which was held on Sunday in Enugu.

Chime, who is the group managing director of COPEN Group, posited that the tendency and danger for most people today was to focus on the challenges of the Nigerian society and economy, which would only breed hopelessness and despair.

Accordingly, the real estate expert highlighted that trust was an indispensable asset for any business that was worth any commitment and effort, adding that trust was a fluid commodity.

He affirmed that the trust gained today, has to be protected by trustworthy words and actions on a daily basis.

Chime, however, opined that the realisation of the value of trust had led to the era of packaging to impress, stressing that while packaging might open the door of business opportunities, it is only trust that could keep it permanently open.

The Former president of the Real Estate Developers Association of Nigeria (REDAN), explained that gaining trust, which often made customers repose confidence in people and their brands, also entails a mixture of elements such as honesty, patience, and gracefulness

Since a customer’s decision to patronise you is totally dependent on the trust factor, he said it is essential that they attach utmost importance to winning and retaining their trust.

In his words: “Trust separates you from the rest; trust builds customer loyalty; trust helps you overcome difficult times, and it enhances lead conversion.”

He pointed out that it is as a result of the get-rich-quick mentality that’s rampant in society, that people who want to grow businesses quickly through packaging fail to appreciate the fact that the trust factor is not gained overnight but requires time and effort.

He asserted that it is to repeat, satisfied customers, who you have gained their trust over time that form the bedrock of any thriving and successful business.

He stated further that the world had changed drastically due to the forces of globalisation and digitalisation, stressing that the present digital economy had increased the need for trust since a lot of people now transacted business without physical interaction.

The Enugu Business Summit, Amadeo Week 2022 witnessed the attendance of over 2000 persons which includes captains of industry, students, artisans, traders and government officials, among others.

It also showcased exhibitions by different organisations and businesses, trade fair as well as housing talks, among others.